Introduction to Management
News:
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- The inspection of exams will take place on April 11 (Bldg. 22, Room E-101, 8.00 - 9.00).
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- You may use a non-programmable pocket calculator for the mid-term and the final exam. Dictionaries are not allowed. For further information please check the menu links "Wichtige Informationen" and "Formulare" of the Academic Records Office website (Link).
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- Good at writing business plans and working in a multicultural team? Then do it globally! Check out 2011 Global Enterprise Experience. Students from previous years in our course have been the world champion team in 2007!
Downloads:
| Date | Topic |
| October 12 | Basics |
| October 13 | Developing a Business Idea |
| October 19 | Marketing + Strategy |
| October 19 | Tutorial 1 |
| October 20 | Briefing: Business Plan Part I |
| October 26 | Incorporating Your Business |
| October 26 | Tutorial 2 |
| October 27 | Incorporating Your Business |
| November 2 | Basics of Accounting |
| November 2 | Tutorial 3 |
| November 3 | Elevator Pitch |
| November 9 | Teamwork |
| November 9 | Tutorial 4 |
| November 10 | Teamwork |
| November 16 | Presentation of Business Plan |
| November 16 | Tutorial 5 |
| November 17 | Presentation of Business Plan |
| November 23 | Staffing Your Business |
| November 24 | Staffing Your Business |
| November 30 | Planning Your Operations |
| November 30 | Tutorial 6 |
| December 1 | Planning Your Operations |
| December 7 | Designing an Operational Financial Plan |
| December 7 | Tutorial 7 |
| December 8 | Designing an Operational Financial Plan |
| December 14 | MIDTERM EXAM |
| December 14 | Briefing: Business Plan Part II |
| December 15 | Incentives, Contracts and Organizational Architecture |
| January 11 | Recap Session |
| January 11 | Tutorial 8 |
| January 12 | Teamwork |
| January 18 | Teamwork |
| January 18 | Tutorial 9 |
| January 19 | Teamwork |
| January 25 | Teamwork |
| January 25 | Tutorial 10 |
| January 26 | Teamwork |
| February 1 | Presentation of Business Plan |
| February 1 | Recap Tutorial |
| February 2 | Presentation of Business Pla |
Course Description:
While preparing their business plans, students discover their entrepreneurial spirit and pick up the required theoretical instruments. The aim of this approach is to introduce students to the basic tools of management and the interrelation between the different branches of Business Administration.
This course does not intend to offer just “abstract theory”. We, your professors, want to spark your interest and curiosity in the tools we introduce to you. You need these tools to plan your own business ideas in which you describe three years of business activities for your fictive firm. By the end of the term you will have completed your business plan (in teams). This will foster your understanding of typical business processes.
Several professors will contribute one module each to the lecture part of this course. You will get to know us and our respective subjects in the context of your own business story. This will help you understand how the modules that different professors teach, are related to each other.
The course "Introduction to Management" is matched with the course "Principles of Economics".
Lecturers:
Prof. Dr. Kirstein, Prof. Dr. Raith, Prof. Dr. Spengler, Prof. Dr. Chwolka, Prof. Dr. Burgard, Prof. Dr. Inderfurth, Prof. Dr. Schöndube-Pirchegger
Time and Venue:
- Lectures: Tuesdays (Bldg. 22A - H2) and Wednesdays (Bldg. 22A - 013), 9:00 - 11:00
- Tutorials: Tuesdays, 15:00 - 17:00 in Bldg. 22A - 020
Grading:
- Mid Term Exam (20%)
- Final Exam (50%)
- Business Plan (Teamwork) (30%)
Basic Textbook:
Brickley, J. A./Smith, C. W. Jr./Zimmerman, J. L. (2008), Managerial Economics and Organizational Architecture, 5th ed., Irwin.
Additional Reading:
- Abrams, R. (2008), The Successful Business Plan: Secrets and Strategies, Wiley & Sons.
- Gillman, J. (2001), Business Plans that Work, Holbrook.
- Sahlman, W. A.(1997), How to Write a Great Business Plan, Harvard Business Review 1997
Contact Details:
Prof. Dr. Roland Kirstein
Building 22-D003, 0391 671 8729
Send an email to Prof. Kirstein
Caterina Kausch
Building 22-E101, 0391 67 12152
Send an email to Caterina Kausch